Our story
The idea to found Supercycles took shape in the spring of 2025, during a conversation between three friends who worked together in a bicycle shop in Ixelles, known for its service and cosy atmosphere.
Giovanni, Jeremy and Tom quickly realised they wanted to work together again. Supercycles was born.

John
Giovanni has been active in the cycling sector since 2014 and has built up strong expertise in workshop, sales, and shop management. As the father of two children, he uses a bike daily and is particularly familiar with the needs around family bikes, cargo bikes, and longtails.

Jeremy
Jeremy has been active in the cycling sector since 2015 and has built up extensive experience in workshop, sales and shop management. As a fan of recreational cycling trips, he takes a simple and practical approach to bicycles: a means of getting around, discovering new places and enjoying everyday life.

Tom
Tom has been working in the cycling industry since 2018, gaining experience in the workshop, sales, consulting, and team management. With a passion for bike touring and bikepacking, he brings a practical vision focused on daily use, reliability, and self-sufficiency.

A custom bicycle
We believe that every cyclist is unique. We start from your journeys, your priorities, and your comfort to help you choose the bike that's right for you.
- Choosing a bicycle based on your usage (city, cargo, terrain, distance)
- Setup & posture
- Useful equipment and accessories
- Personalisation options depending on the brands
Workshop
What brought us to this trade is our passion for mechanics. A good bicycle is a robust bicycle that lasts, which requires regular maintenance. Our aim: simple operation, clear prices, and no surprises. At Supercycles, the workshop is the heart of the shop.

Our story
The idea to found Supercycles took shape in the spring of 2025, during a conversation between three friends who worked together in a bicycle shop in Ixelles, known for its service and cosy atmosphere.
Giovanni, Jeremy and Tom quickly realised they wanted to work together again. Supercycles was born.

John
Giovanni has been active in the cycling sector since 2014 and has built up strong expertise in workshop, sales, and shop management. As the father of two children, he uses a bike daily and is particularly familiar with the needs around family bikes, cargo bikes, and longtails.

Jeremy
Jeremy has been active in the cycling sector since 2015 and has built up extensive experience in the workshop, sales, logistics, and shop management. As an enthusiast of recreational cycling tours, he views bicycles in a simple and practical way: a means of getting around, discovering new places, and enjoying everyday life.

Tom
Tom has been working in the cycling industry since 2018, gaining experience in the workshop, sales, consulting, and team management. With a passion for bike touring and bikepacking, he brings a practical vision focused on daily use, reliability, and self-sufficiency.
A custom bicycle

We believe that every cyclist is unique. We start from your journeys, your priorities, and your comfort to help you choose the bike that's right for you.
- Choosing a bicycle based on your usage (city, cargo, terrain, distance)
- Setup & posture
- Useful equipment and accessories
- Personalisation options depending on the brands
Workshop

What brought us to this trade is our passion for mechanics. A good bicycle is a robust bicycle that lasts, which requires regular maintenance. Our aim: simple operation, clear prices, and no surprises. At Supercycles, the workshop is the heart of the shop.

